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You've just had an opportunity to experience Survey Maker Pro's advanced survey logic. Beginning with the first yes/no question, you were taken down one of two paths. Each subsequent question provided further insight regarding your interests. Can you see how powerful this survey technology can be in understanding your customers better? What would it feel like to know exactly which offer best suits your customers' needs? Just think of all the applications this survey technology offers you for increasing your sales conversion rate, by knowing what your customers value most.